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Aruna Ravikumar based out of Hyderabad India, is the author of the much acclaimed one-of-a-kind book ‘Marauders of Hope’ on multi-level-marketing frauds which unmasks the deception of ‘get-rich quick’ schemes across the world.
Her second book “There I Was!” is a book which chronicles her unusual experiences and learnings in the media.
An independent journalist with vast experience in the print and broadcast media, she wears many hats as anchor, translator, short film-maker and crusader for change. The library is her favourite place and words and their origin hold a special fascination for her.
Aruna holds social causes dear to her heart, loves nature, music and travel and spreads laughter and sunshine wherever she goes.
Marauders of Hope
In the 1990s, when India opened its door to rapid liberalisation and globalisation, what it seemed to have inevitably taken on was a mountain of trouble through money-spinning schemes in the form of multi-level marketing (MLM)/network marketing companies.
In Marauders of Hope, senior journalist and author Aruna Ravikumar dissects MLM scheme companies, draws why they happened and unfolds the remedial measures to stop the cancerous growth of dubious multinational corporations that were quick at feeding off people, hungry to make quick money. Outlining some of the biggest scams that rocked the country, ruining lives forever, Marauders of Hope works on the belief that creating awareness of the anatomy of these frauds is one of the most powerful ways to stay protected from networks that have unfortunately been iron-clad because of the powerful lobbies and the political patronage they received.
Marauders of Hope is an eye-opener and must read for all concerned citizens across society.
There I Was!
Living through dramatic times as one of the first woman political journalists in the broadcast media in the undivided state of Andhra Pradesh when private television channels breezed through the regional landscape in the mid-nineties; Aruna Ravikumar witnessed momentous developments and historical events frozen in time.
‘There I Was’! Media Musings'’ is a compelling read about her foray into journalism which unwittingly began with her listening to interesting news discussions by fellow morning walkers when she accompanied her grandfather to Hyderabad’s famous tank bund; culminating in her moderating political debates in television studios. Political intrigues; destruction of cities; caste conflicts; faction politics; and naxalite violence are part of the mosaic of experiences chronicled here with historical perspective and personal observation.
Sketches of select celebrities from hundreds of interviews over decades will inspire awe and admiration in a world woefully lacking role-models. The book essays learnings from the media taking in its sweep; crowning successes and glaring failures and a wide gamut of issues in between.
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